Based Architecture is a creative communications agency devoted to architecture and urban culture.

It combines specific skills in communication and record management and is capable of meeting the diverse needs of design studios, private archives, and institutions. It develops tailored solutions for the care, preservation, and promotion of materials and documentation produced by the client, to ensure proper management of project production, the study and detailed update of materials to be disseminated, and constant contact with the most important media in the sector.

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Why <

The communication of architecture is a complex set of gears of which the press office is just the end. Before that, an accurate, exact, precise control of materials is the right tool to get an effective and continuing communication activity. Improving, enhancing, and preserving productions of architectural practices, companies, museums, and brands is our goal. Applying updated digital filing methods and paying special attention to architectural and technical language, BasedArchitecture identifies the best solution to the client’s needs and desires.

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Record management<

The client is guided through the analysis, development, and design of appropriate document flow management processes for all stages of the archive’s life cycle.

  • Organizing paper and digital archives at the client’s premises
  • Developing appropriate classification and recording systems that enable correct and functional archiving of both paper and digital materials
  • Creating databases for managing, indexing, searching, and retrieving archived materials
  • Defining descriptive metadata for the research and management of materials
  • Defining optimal long-term preservation strategies for digital materials (physical media, formats, digital dossier organization)
  • Drafting inventory lists and preservation plans

Communication & PR<

The client is guided in identifying communication and image strategies tailored to the studio’s needs and characteristics.

  • Writing and translating (Chinese, English, Italian) project reports, press releases, promotional texts, and press kits
  • Evaluating, editing, and updating materials suitable for press distribution
  • Evaluating, editing, and updating website content
  • Creating, updating, and sending newsletters
  • Organizing and coordinating interviews, conferences, and meetings with a carefully selected audience of users and institutional figures
  • Creating, managing, and updating customized mail lists based on the client’s requests
  • Maintaining contacts with major names and publications in national and international architecture, design, project, and lifestyle press, as well as television, radio, and web media
  • Collecting, managing, and delivering press reviews
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Team <

Lucia Bosso, Elisa Luconi /
Founder
Elena Morgante, Barbara Scaglioni /
Project manager
Federica Di Carlo /
Head of graphic dep
Rita Iannotta /
Graphic designer
Dario Bonfili /
Web developer
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Clients <

It’s – Roma / Schiattarella Associati – Roma / Biennale di Orleans– Orleans / Studio DiDeA  – Palermo / British School at Rome – Roma / Open House Roma – Roma / HeimBalp– Berlino / Progetto Flaminio – Roma / L22 – Milano / iarchitects – Milano / Cl&aa – Bolzano / Viaggi di Architettura – Matera / Museo Maxxi – Roma / Labics – Roma /  Insula – Roma / InsideArt – Roma / IaN+ – Roma / Corte – Roma / H.C. Andersen Museum – Roma / Fondazione Volume! – Roma / Westway – Roma / Fadd – Napoli / Punto Zero – Roma / Settanta7 – Torino / Studio elementare – Milano / Festival After – Palermo / FMA studio – Lecce / Agenzia del Demanio – Pavia / Studio Transit – Roma

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References <

Hub | Arketipo

Hub | Arketipo

Confcooper | Id+c

Confcooper | Id+c

MCE Astoria | Edilizia e Territorio

MCE Astoria | Edilizia e Territorio

Lindower22 | DRepubblica

Lindower22 | DRepubblica

Antica Birreria | Attitude

Antica Birreria | Attitude

Antica Birreria | Roof

Antica Birreria | Roof

Sobremesa | The spaces

Sobremesa | The spaces

Superground Seoul- Domusweb

Superground Seoul- Domusweb

Cento61-Hauser

Cento61-Hauser

Cento61 – AIT

Cento61 – AIT

Casa A157-Home!

Casa A157-Home!

Cento61 – Abitare

Cento61 – Abitare

Cento61-Wallpaper

Cento61-Wallpaper

Tritalo-Trends

Tritalo-Trends

Casa A236 – Elle Decor

Casa A236 – Elle Decor

Sections of Autonomy-Dezeen

Sections of Autonomy-Dezeen

La Petrilleria – Igloo

La Petrilleria – Igloo

Meeting Architecture III Fragments – Il Manifesto

Meeting Architecture III Fragments – Il Manifesto

20161217 manifesto 17 dic 2016

La Petrilleria-Designboom

La Petrilleria-Designboom

la-pet-dboom

Meeting Architecture III Fragments-Il manifesto

Meeting Architecture III Fragments-Il manifesto

guez_ilmanifestobsr

Meeting Architecture III Fragments – La Repubblica

Meeting Architecture III Fragments – La Repubblica

eweizman_repubblicabsr

Muddica-Icon

Muddica-Icon

muddica-icon-p-2

Muddica-Modulor

Muddica-Modulor

mo-2016-06-011

Muddica-Wohnrevue

Muddica-Wohnrevue

muddica_won_16giu

Unto-WorldInteriorNews

Unto-WorldInteriorNews

WorldInteriorNews_Unto

Unto- Gooood.hk

Unto- Gooood.hk

Unto su Good 1Unto su Good 2Unto su Good 3

Meeting architecture III Fragments -Pagina 99

Meeting architecture III Fragments -Pagina 99

2015_Pagina99_intervistaRB_p43

Meeting Architecture III Fragments – Domus

Meeting Architecture III Fragments – Domus

2015_Domus_intervistaME_ENG_Page_022015_Domus_intervistaME_ENG_Page_032015_Domus_intervistaME_ENG_Page_052015_Domus_intervistaME_ENG_Page_062015_Domus_intervistaME_ENG_Page_072015_Domus_intervistaME_ENG_Page_082015_Domus_intervistaME_ENG_Page_092015_Domus_intervistaME_ENG_Page_10

PCube – Hinge

PCube – Hinge

PCube su Hinge

Progetto Flaminio – A10

Progetto Flaminio – A10

A10_PF

Claudio Lucchin – Modulo

Claudio Lucchin – Modulo

modulo_lucchin_Page_1modulo_lucchin_Page_2modulo_lucchin_Page_3modulo_lucchin_Page_4modulo_lucchin_Page_5modulo_lucchin_Page_6modulo_lucchin_Page_7

PCube – Centras

PCube – Centras

Pcube_centras_Page_1Pcube_centras_Page_2

HANNAH ARENDT UNDERGROUND SCHOOL – L’Espresso

HANNAH ARENDT UNDERGROUND SCHOOL – L’Espresso

Espresso 4 settembre articolo scuola

PCube – Grazia Casa

PCube – Grazia Casa

Pcube su Grazia Casa 1

PCube-Ait

PCube-Ait

Ait

PROGETTO FLAMINIO – L’Industria delle costruzioni

PROGETTO FLAMINIO – L’Industria delle costruzioni

PF_industriacos_Page_1PF_industriacos_Page_2PF_industriacos_Page_3PF_industriacos_Page_4PF_industriacos_Page_6

PROGETTO FLAMINIO-Area

PROGETTO FLAMINIO-Area

Area 141-concorsi

SEGREEN BUSINESS PARK-Details

SEGREEN BUSINESS PARK-Details

DETAILS Segreen Business Park_Page_1DETAILS Segreen Business Park_Page_2DETAILS Segreen Business Park_Page_3DETAILS Segreen Business Park_Page_4DETAILS Segreen Business Park_Page_5

PROGETTO FLAMINIO-Bauwelt

PROGETTO FLAMINIO-Bauwelt

Bauwelt 30 articolo p1Bauwelt 30 articolo p.2

PROGETTO FLAMINIO – Sette Magazine

PROGETTO FLAMINIO – Sette Magazine

sette magazine 24 luglio 2015.JPG articolo pag.1 JPGsette magazine 24 luglio 2015.JPG articolo pag.2 JPG

ALCATEL LUCENT – INTERIORDESIGN

ALCATEL LUCENT – INTERIORDESIGN

IDESIGN-L22_MAG_Page_1IDESIGN-L22_MAG_Page_2IDESIGN-L22_MAG_Page_3IDESIGN-L22_MAG_Page_4

PROGETTO FLAMINIO –la Repubblica

PROGETTO FLAMINIO –la Repubblica

Repubblica 25 giugno

PROGETTO FLAMINIO – Edilizia e Territorio

PROGETTO FLAMINIO – Edilizia e Territorio

Edilizia e territorio 25 giugno

PROGETTO FLAMINIO – ABITARE

PROGETTO FLAMINIO – ABITARE

abitare 001 (4)6 (4)

PROGETTO FLAMINIO – ARCHITECTE’S JOURNAL

PROGETTO FLAMINIO – ARCHITECTE’S JOURNAL

Architect's journal 24 giugnoLINK

PROGETTO FLAMINIO – DOMUS

PROGETTO FLAMINIO – DOMUS

Domusweb 24 giugnoLINK

 

MAST/Labics – Piranesi

MAST/Labics – Piranesi

NASLOVKA-34-webPDF

EX MATTATOIO/Insula – Watchbystander

EX MATTATOIO/Insula – Watchbystander

watch-stander-coverwatch-stander-cina

EX MATTATOIO/Insula – Perspective

EX MATTATOIO/Insula – Perspective

BARI_AVPerspectiveOct13-1PerspectiveOct13-2PDF

MAST/Labics – Monocle

MAST/Labics – Monocle

monocle-march-2014-001monocle-march-2014-002

CITTA’ DEL SOLE /Labics – Io Donna

CITTA’ DEL SOLE /Labics – Io Donna

io-donna-22-marzo-2014-001io-donna-22-marzo-2014-002io-donna-22-marzo-2014-003

MAST/Labics – Igloo

MAST/Labics – Igloo

COPERTA_IGLOO_144_cotor7_5.qxpCentrulMAST_igloo_Page_2CentrulMAST_igloo_Page_3CentrulMAST_igloo_Page_4CentrulMAST_igloo_Page_5PDF#1PDF#2

MAST/Labics – Ideat

MAST/Labics – Ideat

_0F459_E_cIDEAT HS ARCHI_1413266.PDF_0F459_E_cIDEAT HS ARCHI_1413266.PDFPDF

ALCATEL LUCENT HEADQUARTER/Degw- ID+C

ALCATEL LUCENT HEADQUARTER/Degw- ID+C

ID+C_ALCATELPDF

MAST/Labics – D of Repubblica

MAST/Labics – D of Repubblica

MAST_Drep_13_11_09MAST_Drep_13_11_09cover

WASTE-TO-ENERGY-FACILITY/CL&aa-Desigmboom

WASTE-TO-ENERGY-FACILITY/CL&aa-Desigmboom

Designbooom Termo

MAST/Labics – C3

MAST/Labics – C3

C3-354-CV-smallMAST Foundation_Labics_Page_1MAST Foundation_Labics_Page_2MAST Foundation_Labics_Page_3MAST Foundation_Labics_Page_4MAST Foundation_Labics_Page_5MAST Foundation_Labics_Page_6MAST Foundation_Labics_Page_7MAST Foundation_Labics_Page_8PDF

MAST/Labics – Baunetz

MAST/Labics – Baunetz

MAST_baunetz

MAST/Labics – Azure

MAST/Labics – Azure

azure cover marzo aprile 2014azure indice p.25azure articolo mast pag. 1 e 2azure articolo mast ultima pag.

MAST/Labics – Arquitectura Viva

MAST/Labics – Arquitectura Viva

AV_Mast Foundation_Page_1AV_Mast Foundation_Page_2AV_Mast Foundation_Page_3PDF#1PDF#2

HYPOGEUM SCHOOL HANNAH ARENDT /CL&aa – Area

HYPOGEUM SCHOOL HANNAH ARENDT /CL&aa – Area

areaAREAcleaaAREA3AREA4

HYPOGEUM SCHOOL HANNAH ARENDT /CL&aa – Architektur&Bauforum

HYPOGEUM SCHOOL HANNAH ARENDT /CL&aa – Architektur&Bauforum

coverForumArchitekture & Bauforum-2Architekture & Bauforum-3

HYPOGEUM SCHOOL HANNAH ARENDT /CL&aa – Architectural Record

HYPOGEUM SCHOOL HANNAH ARENDT /CL&aa – Architectural Record

architectural-record-cover2014architectural-record-pagina-apertura-articoloarchitectural-record-pagina1e2articoloarchitectural-record-pagina3e4articoloarchitectural-record-pagina5e6articolo

Contacts <

Lucia Bosso /
Communication & Record Management
T. +39 329.2489017
E.lucia.bosso@basedarchitecture.com

Barbara Scaglioni /
Project Manager
T. +39 328.2055458
E.lucia.bosso@basedarchitecture.com

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